It is a modern company, defending high ethical and human values. Hidromethos values its team, since it is the basis for their most valuable asset: the qualified technical assistance. Always available to its customers, Hidromethos ensures the good performance of the pumping systems implemented by the company.
The challenged launched to Brandimage was aimed to align the image considering the services quality and to highlight its main differentiator factor:
the excellence of technical maintenance service. As main external condition, it was considered the integration of the international brand image.
The solution Brandimage found intends to reflect the brand concept: “We keep your flow”, through the illustration that accompanies all the identity, assuming it as the corporate element without jeopardize the logotype and international identity.
This outstanding graphic element induces constant movement, entrenching the company’s efficiency.
With this solution, the organization was able to increase the brand credibility and reliability, through a global image with high impact, consistent with the performed services and surgically oriented to its customers expectations.
The communication system was developed in three phases: creating business opportunities, offering credibility to their service and reaching customer loyalty. Hence, beyond the corporate identity, Brandimage also developed institutional and products’ advertisement, general products’ brochure, the website with detailed technical information, a periodical newsletter and the social media presence.